Spiky, no-one is or should be giving CMC a free pass. I've not looked into the 2 models you've mentioned but will take your word that they are not up to CMC's usual standard. Nevertheless, this standard exists when talking about CMC as they have been the actual pinnacle of diecast models even before I started collecting many years ago. I don't think its a stretch to say this statement and many would share this sentiment, and I also don't think it has anything to do with CMC's marketing.
If the quality has been declining as of late, CMC ought to know about it.
Also, no-one is de-valuing the Pagani brand. I can say this especially for myself having paid a lot more than a CMC price tag for a few Pagani models in my collection. So this is not the case at all, certainly not for me.
Also, no-one is saying AR aren't making detailed models. They are. This is not a personal attack on them.
The underlying issue for me, and I'm really only speaking about this new "AR+" premium branding and these new Pagani models, is that I'm calling it what it is - a marketing gimmick.
This is no different to what some other brands have done recently and in the past, I can think of at least 2 good examples.
1. Models released under AUTOart's "signature" line which offer no additional details than their standard models, but incurred the signature price.
2. FrontiArt's recent moving of their Koenigsegg Regera lineup to their premium "FrontiArt" brand, the models are exactly the same but now cost more.
It's no big secret what AR are doing, adding a bit of lipstick and eye liner to charge a bit more. I think we can all see this. And yes they're probably seeing AUTOart and it's never ending price hikes and naturally want a bigger piece of the pie. Should we be supporting this though?
The Defender models you mentioned look very detailed for sure, but comparatively sell for wayyyy less money, don't come in a gaudy presentation boxes, and is not an example of AR (IMO) trying to artificially price themselves higher in the market. To me the Defender models have just as much details as what they offer on their Pagani models, without the added BS and price tag.
If collectors are happy to pay CMC prices for them, then more power to AR. I wont be, even though I would desperately want an opening Zonda diecast model to add to my collection.
But as collectors I dont think we should be supporting this type of business practice, I don't see how it benefits
us in the long run