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Ferrari introduced the 308 at the Paris Motor Show in 1975 as a supplement to the 2+2 Dino 308 GT4 and a direct replacement for the Dino 246. The 308 GTB/GTS and GT4 are mechanically similar, and shared much with the original Dino. Both 308s sit on the same tube platform, however the GT4 had a longer wheelbase.
The 308's body was designed by Pininfarina's Leonardo Fioravanti, who had been responsible for some of Ferrari's most celebrated shapes to date such as the Daytona, the Dino and the Berlinetta Boxer. The 308 used elements of these shapes to create something very much in contrast with the angular Bertone-designed GT4. The GTS models featured a removable roof panel with grained satin black finish, which could be stowed in a vinyl cover behind the seats when not in use.
The 308's body was designed by Pininfarina's Leonardo Fioravanti, who had been responsible for some of Ferrari's most celebrated shapes to date such as the Daytona, the Dino and the Berlinetta Boxer. The 308 used elements of these shapes to create something very much in contrast with the angular Bertone-designed GT4. The GTS models featured a removable roof panel with grained satin black finish, which could be stowed in a vinyl cover behind the seats when not in use.